We build software for not quarters

Custom software development

Custom software development

Custom software for teams that outgrew the off-the-shelf tool: when the spreadsheet became the system of record and the subscription still doesn't fit, you don't need another subscription.

When custom is the right call

Custom software development pays off when the process is your advantage and no box expresses it.

Four signs you're past the point

It starts with the process, not with the software — and sometimes it ends with us telling you a $50-a-month tool already does the job.

Signs it's time

  • the real process lives in spreadsheets and chat, and status is something you ask for in a direct message;
  • data is retyped between systems: the website, the CRM, Laravel, the warehouse;
  • reports take days to assemble and management sees the picture late;
  • human error costs real money: lost orders, wrong items, missed deadlines;
  • headcount grows faster than revenue because people are doing a machine's job;
  • there are routine operations where a person adds nothing at all.
Signs a business needs custom software: the real process lives in spreadsheets, data is copied by hand, reports take days

Price

From $7,990 · full systems from $18,900

Timeline

First release in 3 weeks · full system 2–3 months

Payment

By milestone · 30% / 30% / 40%

What's included

What we build

Six areas — separately or joined into one system:

  • Sales and CRM.
    Enquiries from every channel in one pipeline, automatic routing, follow-ups that fire on time.
  • Finance and documents.
    Invoices, contracts and statements generated automatically, with bank and e-document integrations instead of manual entry.
  • Warehouse and logistics.
    Stock control, automatic reordering at thresholds, routing and delivery status.
  • Procurement.
    Requests, approvals, supplier comparison and delivery control — instead of email and spreadsheets.
  • Manufacturing.
    Planning, shift tasks, output and cost tracked as it happens.
  • People and HR.
    Time tracking, targets, onboarding and the routine HR operations that eat a week a month.
Formats

What kind of system we build

The approach is chosen during scoping: where a small tool is enough, and where you genuinely need your own system.

A custom system for your process

Your own system: operations, client portals, internal tools — shaped to your rules.

For when the boxed products make the business bend around the software.

Automation and AI

Software takes the routine: moving data, assembling reports, reading documents and triaging requests.

More complex cases go with AI development.

Integration of what you already run

Your website, CRM, ERP, warehouse and marketplaces exchange data without a person in the middle.

More on system integrations.

Modernising legacy systems

We keep what works and modernise around it — incrementally, with tests as the safety net.

See also legacy modernisation.

Comparison

Off-the-shelf, an integrator or custom development

Three ways to solve it — compared honestly, before you commit to any of them.

What changes
Off-the-shelfBoxed product
Integratorbox plus implementation
Custom buildsoftware shaped to you
Process fit
The business bends around the software
Configurable, within the box's limits
The software follows your process
Timeline
Fast, but the same as everyone else
1–3 months
First release in 3 weeks, then in stages
Licences
Per user, forever
Licences plus implementation fees
Once, for the build
Ownership
Code and data sit with the vendor
Code sits with the vendor
The code and the data are yours
Changing it later
You wait for the vendor's roadmap
Customisation is limited
Anything can be changed, by us or by anyone else
Cost

The cost of custom software development

A first working release costs $7,990 and takes three weeks. We start with scoping and one workflow, so the effect is visible before the large budget. The figure is fixed after that week.

Scoping and plan

$4,490

Architecture, breakdown, risk list and a fixed quote — credited against the project

1 week

Full system

From $18,900

Several workflows joined up: integrations, roles and reporting

2–3 months

Support and iteration

From $790/mo

Monitoring, fixes and new steps under an SLA

Monthly

What moves the price: the number of user roles and integrations, how much is genuinely custom, and the reporting you need.

Process

How we run the build

In stages, without stopping the business: it keeps running while the software gets built around it.

  1. Scoping — 1 week.
    How the work is done now and where the money and time leak; if it needs a deeper look, see technical discovery.
  2. Architecture and plan.
    What gets built, in what order and on what: a custom system, automation around an existing one, or both.
  3. First release — 3 weeks.
    One workflow from build to launch, so the effect is visible before the large budget.
  4. Scaling and integrations.
    The next workflows are added and the systems are joined into one.
  5. Training and support.
    Role-based instructions, training for your people, then maintenance and growth — support plans.
Why us

Why companies choose Cast & Ship

We build as engineers, not as licence resellers: the solution is chosen for the process, not for our price list.

The code and the data are yours

The system stays yours: the code sits in your repository, with no per-user licence forever.

30–50% below market

A remote senior team without the premium for a brand and an office: the same engineering, a smaller budget.

First result in three weeks

The first workflow ships fast, so the effect is measurable before you commit to the whole system.

230+ projects in 17 years

Business systems, warehousing, integrations with ERP and marketplaces — this is the core of what we do.

Industries

Industries we know

We build with the domain in mind — from fintech and retail to manufacturing and healthcare.

18 sectors

  • IT companies and digital agencies
  • Insurers and brokers
  • Lenders and microfinance
  • E-commerce
  • Wholesale and distribution
  • Manufacturing
  • Freight and forwarding
  • Clinics and medical centres
  • Dental
  • Car dealers and service centres
  • EdTech
  • Legal and consulting firms
  • Equipment rental
  • Real estate agencies
  • Property developers
  • Travel and events
  • Beauty and wellness
  • Construction and renovation
FAQ

Frequent questions about custom development

Where do we start?

With a scoping week: we map how the work is done, where the money and time leak, and hand over an architecture, a breakdown and a fixed quote. Hiring a custom software development agency without that map is how a project ends up costing twice its estimate. Then one workflow gets built — not everything at once.

How much does custom software cost?

Scoping $4,490, a first working release $7,990, a multi-role system from $18,900, a product-grade platform from $35,900. Hourly work is $28–55 by role. Scope drives the number far more than the stack.

Why custom rather than an off-the-shelf product?

A boxed product makes the business work like everyone else's; a custom system follows your process.

Does this make sense for a small company?

Yes: $7,990 covers the single most time-expensive workflow — orders, documents or reporting. The effect shows in the first weeks and you decide the rest on numbers.

Which process should go first?

The one with the most manual repetition and the most errors: moving data between systems, issuing documents, assembling reports, routing requests. Scoping shows which pays back fastest.

Do you use AI in this?

Where it pays: document extraction, request triage, forecasting, assistants for staff. AI development is a service of its own and the same team does it.

Can you work with our existing ERP?

Yes — that is most of this work. The usual answer is a combination: accounting stays where it is, with custom modules and integrations built around it.

What happens to the systems we already have?

Whatever works stays: we connect the website, CRM, ERP and warehouse with integrations and add custom code only where the current software genuinely cannot cope.

When will we see the effect?

After the first release, three weeks in: hours saved, processing time, error count. The full effect of a joined-up system is measurable over two to three months.

Who supports it after launch?

Either us, under a support plan from $790 a month, or your own team — you get the runbook, the documentation and every access from day one.

2–4×
faster on the code-writing share
in 3 weeks
from idea to MVP
230+
projects delivered
17 years
of engineering experience
Work

Work we can show you

Tell us where the manual work piles up — we will propose what to build first, how, and what it costs.

We normally reply within one business day.